SEOMedium

Images without alt attribute on WordPress

Some images on your site have no alt attribute. Search engines and screen readers cannot interpret these images.

Why it matters

Images without alt are ignored by Google Images and penalize accessibility (WCAG). A well-written alt with the keyword can also bring traffic via image search.

How to fix

  1. 1

    In the WordPress media library

    Media library → click on an image → "Alternative text" field on the right. Describe the image in 5-15 words, naturally include a keyword if relevant.

  2. 2

    In the Gutenberg editor

    Click on the image block → right column → "Alt text". This field takes priority over the media library alt text.

  3. 3

    For decorative images

    html
    <!-- Purely decorative image: empty alt, NOT omitting the attribute -->
<img src="decoration.svg" alt="">
  4. 4

    Bulk audit via plugin

    The "SEO Optimized Images" or "Broken Link Checker" plugin can identify all images without alt in your content.

Related articles

AccessibilityMissing or incorrectly associated form labelsAccessibilityColor contrast issuesSEOMissing or poorly optimized title tag on WordPress

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