FCP (First Contentful Paint) too high
The First Contentful Paint (FCP) is too slow. Users see a blank page for too long before the first content appears.
Why it matters
An FCP > 3s is rated "poor". Users abandon pages that do not display quickly - the bounce rate increases by 32% for each additional second.
How to fix
- 1
Reduce Time to First Byte (TTFB)
TTFB is the time the server takes to respond. Enable PHP cache (OPcache), use a caching plugin (WP Rocket, LiteSpeed Cache) and verify your hosting is performant.
- 2
Enable Gzip/Brotli compression
Compression reduces HTML weight by 70-80%. Enable it via your hosting provider or via .htaccess. See the server compression article.
- 3
Reduce critical CSS
WP Rocket and LiteSpeed Cache offer a "critical CSS" feature: essential CSS is inlined in the <head> for the first render, the rest is loaded asynchronously.
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